This policy also explains your rights and how you can see, update or delete your personal data.
WEST COAST MEDIA is a marketing & design agency, based on the Isle of Skye. We help businesses across the West Coast and Islands of Scotland visually communicate their brand, telling authentic & engaging stories.
Our website https://www.westcoastmedia.scot is the official client interface for our business. The aim of the website is to enable potential and existing clients to easily access information about our services and products, easily access help and training guides related to our services and products, and to easily contact us to enquire about our services and products. As a business we are legally required to hold some types of information to fulfil our statutory obligations.
If you are a business or organisation, please visit our website to find out how we can help you.
This policy also applies to any data that we collect, use, disclose, transfer and store in relation to your interaction with the following websites, which we also own:
WHAT INFORMATION DO WE COLLECT ABOUT YOU?
To make it easy to understand what information we collect about you we have divided the policy into the method by which you and others get information from us/ interact with us:
1. Our website(s)
2. Third party services we use for communication/marketing (social media and email marketing)
3. Direct contact/communication (via email, phone, letter)
4. Face-to-face communication (meeting us in person at events)
WHEN YOU USE OUR WEBSITE
We use website log files, cookies, and Google analytics to gather information about how people use our site. By using these we may collect the following information:
– IP address
– Device information
We do not collect or store your name or address in our website analytics. The information that we do collect helps us investigate whether our website meets its users’ needs as well as to evaluate how our website can be improved. We store information about what pages you visit, how long you are on the site, how you got here and what you clicked on.
Log files generated automatically by the web server store your IP address, the date a page is accessed and the URL of the page visited. Your IP address is a numeric label assigned to a device connected to the internet, which can be used to estimate a geographical location.
A cookie is a small text file that is downloaded onto ‘terminal equipment’ (e.g. your computer or smartphone) when you access a website. It allows the website to recognise your device and store some information about your preferences or past actions.
The cookies we use are ‘analytical’ cookies. They allow us to recognise and count the number of visitors to our website and enable us to analyse how visitors move around the website when you are using it. This helps us to improve your experience of our website, for example by making sure you can find the information you are looking for easily.
For further information on cookies, please visit http://www.allaboutcookies.org
You can set your browser not to accept cookies and the above website tells you how to remove them from your browser. However, please be aware that in a few cases some of our website features may not function as a result.
FACEBOOK CONVERSION TRACKING PIXEL
We may from time to time use Facebook Advertising, Facebook Pixel Re-Marketing, and communications. This tool allows us to understand and deliver ads and make them more relevant to you. The collected data remains anonymous and we cannot see the individual personal information.
WHEN YOU PROVIDE PERSONAL DATA VIA OUR WEBSITE, SUBSCRIBE TO E-NEWSLETTERS or COMPLETE ENQUIRY/CONTACT FORMS
Data collected via online contact/enquiry forms is only done with your consent and is retained on a secure database. We store this data indefinitely after your last communication with us, unless you withdraw consent. If you withdraw consent it will be deleted within a month.
If you book or pay for any products or services through our website, we will collect personal information in order to take the necessary steps in preparation of, or to fulfill our obligations under, a sales contract:
a) Payments – provide communications about products and services being provided to you (and others if their personal information is provided by you);
b) Account updates – send details of a sales agreement, usually via email;
WHEN YOU USE OTHER SERVICES (LIKE FACEBOOK) TO INTERACT WITH US
When you use a social media platform, details about how your personal information is held, is described within the relevant social media policy, such as Facebook (https://www.facebook.com/policy.php) or Twitter (https://twitter.com/en/privacy)
FORMS ON SOCIAL MEDIA
If you send us a private or direct message via social media the message will be stored by our provider for 3 months and then confidentially destroyed. It will not be shared by any other organisations.
Our legal basis for processing this information is contract and we do so to fulfil a service to you.
You can sign up for our e-newsletter via social media, please see the ‘subscribe to e-newsletter’ section and the terms presented in the service at the point of sign-up.
WHEN YOU CONTACT US DIRECTLY
WHEN YOU PHONE US
We do not collect caller line identification information when you call us. We will only collect personal information that you consent to and provide to us in order to deliver a service.
WHEN YOU EMAIL US
When you contact us via email, we will retain your email and our response to it indefinitely in order for us to refer back to the service we have provided or to help answer a future query you may have. If you wish to be removed from our email contact list please contact us via the email below and the information will be confidentially destroyed.
WHEN YOU WRITE TO US
When you contact us via post, we will retain your letter/postal address/personal information and our response to it indefinitely in order for us to refer back to the service we have provided or to help answer a future query you may have. After a period of 5 years following completion of the business contract, the information will be confidentially destroyed.
WHEN WE MEET IN PERSON
– AT EVENTS
When you attend an event we may request personal information including (but not limited to) your name, email address and telephone number in order to provide a service. We only collect this data when we have your consent and retain it securely. Once the service has been provided, we will destroy this data confidentially.
WHEN WE CONTACT YOU
We may email you regarding a contract or service or in response to a request, you have made. Your data will be stored for the purpose and time required to fulfil this.
We only send emails to you promoting our products and services where we have your consent. However, if you subscribed to regular information via email before May 2018, you have not asked us to stop and you have engaged with the content recently we will continue to contact you. The legal basis for this is legitimate interest.
We store this in a secure database for five years after your last communication with us, unless you withdraw consent. If you withdraw consent, we will delete your data within a month.
We only communicate to you via post where we have your prior consent. Our legal basis for processing this data is consent.
If you subscribed to regular information via post before May 2018, you haven’t asked us to stop and we believe the information is in your interest we will continue to contact you. The legal basis for this is legitimate interest.
We store this information for five years after consent has been withdrawn or we no longer believe it in your interest.
Under the General Data Protection Regulations, you have rights as an individual which you can exercise in relation to the information we hold about you.
Read more about your individual rights on the Information Commissioner’s Office website.
ACCESS TO PERSONAL INFORMATION
Under the General Data Protection Regulations you have the right to request a copy of the information that we hold about you. If you would like a copy of the personal information that we hold about you, please make a ‘right of access’ request via email at firstname.lastname@example.org.
LINKS TO OTHER WEBSITES
We keep our privacy notice under regular review.
This privacy notice was last updated on 09 May 2018.
You can access this policy at any time through the link at the bottom of our websites and from any e-newsletters you are subscribed to.
HOW TO CONTACT US
WEST COAST MEDIA strives tries to maintain the highest standards when collecting and using personal information. For this reason, we take any complaints we receive about this very seriously. We encourage people to bring it to our attention if they think that our collection or use of information is unfair, misleading or inappropriate. We would also welcome any suggestions for improving our procedures.
We want to make sure that your personal information is accurate and up to date. Therefore you can also contact us at any time to ask us to correct or remove information that you think is inaccurate.
Email us: email@example.com
Telephone: 01470 521593
Or write to:
West Coast Media
Isle of Skye